Despite the fact that so much marketing has moved online, direct mail must continue to occupy an important place in your lead generation and promotion systems. Up to 90% of all direct mail is opened, so potential customers are likely to open and read your prospecting letters. Using the templates and tips above, you can generate new customers by writing strategic prospecting letters. One of the key factors in making your owner-sales prospecting letter work is to be consistent with your follow-up.
I would like to offer you the opportunity to review comparable sales data, which will give us a target price for your property. It's important for real estate agents to continually find new leads, and a popular way to book new clients is to contact FSBO salespeople through prospecting letters. If you have any questions about this or anything else in the For Sale by Owner Help Kit that I sent you, call me at 555-555-5555 at any time. I believe that my luxury home marketing program can generate more exposure and more excitement for your home than any other agent could achieve for you, leading to a high-priced sale of your home.
When writing a letter, it's important to let the buyer know you by including some personal details, such as how long you've been living in the area or why you're excited to sell their home. This letter will be particularly attractive to potential customers who do not yet have a referral agent for their questions. Nam
e), studies show that properties sold by a licensed real estate agent like me sell up to 25% more than a property for sale by the owner. I have made many successful sales in the vicinity of your home and I am confident that I can help you achieve your goals regarding the sale of your property.
You can't expect someone who has listed your property for sale to suddenly change their mind and call you right when they receive your sales letter from fsbo. I also have an excellent “For Sale by Owner” help kit that offers tools and tips for selling your home. I also have an excellent “Selling by Owner Help Kit” that offers tools and tips for selling your home. Your best chance of converting properties for sale by the owner is to present a clear solution to your objections.